Arik Ashrafee

An entrepreneur at the crossroads of marketing, growth, and investing.

I’m Arik Ashrafee, an entrepreneur based in Canada. I’m driven by one question: what happens when creativity, data, and technology are pointed at the same goal?

In March 2023 I founded Social Signals Marketing, a global online marketing company and growth partner for businesses. We implement the latest strategies in our company to help companies scale. It started in Atlantic Canada, and today it operates globally, with Halifax as home base and hubs in other Canadian and international markets.

Besides Social Signals Marketing, I invest in AI startups and in other local businesses. I back founders who are willing to move first, and I bring a marketing and technology lens to help them grow.

I come from a family of scholars and public servants, and that shaped how I see success: building something is only half the job, helping others rise with you is the other half. Giving back matters just as much. I regularly work with local mosques and charities to strengthen the community and support the next generation of entrepreneurs in Canada.

• 01

  Innovation in marketing

  Attention moves fast. Brands that experiment early with new formats, platforms, and ways of telling their story earn trust before everyone else catches up.

• 02

  Growth through the latest strategies

  The companies that scale are the ones that keep adopting what works now. We implement the latest strategies so our partners can grow faster.

• 03

  Investing in AI startups and local businesses

  I put capital and experience behind AI startups and local businesses with strong fundamentals and room to grow.

• 04

  Think global, start local

  Great companies are built in communities first. Atlantic Canada shaped my approach, and the ambition has always been bigger than one region.

A family of faith, knowledge, and service.

My work today stands on the shoulders of three generations. Faith, learning, and serving the public are the values I grew up around, and they are why community work is part of everything I do.

• 1892–1955

  Abdul Khaleque

  My great-grandfather. A Sufi and Islamic scholar, author, and professor of Persian who taught at colleges in Feni and Dhaka. In 1954 he was elected to the East Bengal Legislative Assembly as an independent. Wikipedia ↗

• 1931–2008

  Abdus Sabur Ashrafee

  My grandfather. An advocate who enrolled in January 1973 and joined the Dhaka Bar Association that July, in the early years of independent Bangladesh. He sat on the sub-committees that drafted amendments to the Bar’s constitution between 1991 and 1999.

  He was also part of the political world of his time and a close associate of Sheikh Mujibur Rahman. He was respected across the political spectrum, and by the family’s account, people from every party came to his home to pay their respects, often before elections.

With a strong Islamic family background, my passion is to help the world through my business ventures.

The road so far.

• Roots

  Where it started

  A scholar, a lawyer, and a family that put faith and education first. Those values still shape how I do business.

• 2023

  Founded Social Signals Marketing

  Launched in Halifax, Nova Scotia, in March.

• Now

  Growing worldwide

  Building Social Signals Marketing across Canada and international markets, while investing in AI startups and local businesses, and working with local mosques and charities to strengthen the community.

• Next

  More ventures, more ideas

  Backing the next generation of AI startups and local businesses.

Social Signals Marketing

A global online marketing company and growth partner. We implement the latest strategies to help companies scale.